Archive for August, 2007

Printing Services – The Multiplicity of Prints in Everyday Life

Tuesday, August 28th, 2007

Next time you lay your hands on a printed material, inspect it carefully. As much as prints communicate through its content and design, it also reveals more about the kind of printing and printing services it went through.A lot of effort and skill goes into every printed product. From your ...

Flyers, Full Color Printing, and Essential Flyer Design Tips

Monday, August 27th, 2007

Flyers are a key factor in the success or failure of your local advertising campaigns. Many small to medium-sized businesses rely entirely on color flyers to drive traffic to their business on a weekly basis. Small businesses distribute flyers in many different ways - as handouts at sporting events, during ...

Take Your Ads for a Spin

Monday, August 27th, 2007

Advertising can be mundane, but it doesn't have to be. Now and then I come across an ad that just makes me stop and admire it. For example, there was a series of Parisian Heinz Ketchup ads that featured photos of food made of cardboard. The idea was that ketchup ...