Archive for December, 2008
Wednesday, December 31st, 2008
The catalog printing process doesn't end when the ink dries up. Not quite. Before you could even send them out, your print catalog needs the finishing touches. Like folding for example. You get the pages and fold them up. Simple, right? Not! There's more to it if you really want ...
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Monday, December 29th, 2008
Whether you are a $500M+ global company in a mature market, or a small startup trying to establish a market presence, marketing and advertising expenditures need to be carefully planned and carefully tracked. In my experience, the former is done 90+% of the time and tracking is done almost 0% ...
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Saturday, December 27th, 2008
If you are in business then you already know the important role advertising plays in getting the word out there about your products or services. What you might not know is that some forms of advertising work better than others. I am sure by now you have sent out or ...
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