Archive for September, 2009

Advertising For Men and Women

Thursday, September 24th, 2009

We all know that men and women were created equal in the beginning. However, when it comes to buying habits, are men and women really from two different planets? This article will show you what type of ads appeal to men and women.WomenWomen purchase over 85% of all products. They ...

Print Ad Tracing – Call Tracking Tools Pave the Way

Wednesday, September 23rd, 2009

Deciding on the specifics of your ad campaigns can have an enormous impact on how effective your ad is.�Here are the obvious factors that you might consider; the demographics of the target audience, the geographic area that you intend to advertise in, and how much capital you have to work ...

What Does Radio Advertising Cost?

Tuesday, September 22nd, 2009

It is the question that I get asked more than 20 times each day. The answer is really quite simple...how much exposure do you want? No radio advertising campaign is alike. A local grocer may spend 2k per month on a local advertising campaign while the car dealership in the ...